INDUSTRY BEST PRACTICES
2023 July Industry Insights & Best Practices
In July, top luxury brands focused on the following key themes: Fashion Shows are back in the China Market and Warming Up for Qixi (Chinese Valentine’s Day) .
2023 June Industry Insights & Best Practices
In June, top luxury brands focused on the following key themes: The 25th Shanghai International Film Festival (SIFF) and 618 Shopping Day.
7 Trends to Stay Ahead in China's Luxury Market of 2023
This report outlines seven pivotal trends in China's luxury and fashion sector for H1 2023, covering phenomena such as the renowned 618 shopping festival and the habits of digitally astute, individualistic Gen Z consumers.
WHEN AI MEETS FASHION
One of the most promising technology developments in recent years has been the use of Generative AI. This comprehensive report offers valuable insights into how AI, particularly Generative AI, is revolutionizing the fashion industry.
2023 May Industry Insights & Best Practices
In May, top luxury brands focused on the following key themes: Campaigns for 520 Day (a commercial Valentine's Day in China) and Mother's Day.
2023 April Industry Insights & Best Practices
In April, top luxury brands focused on the following key themes: new pop-up stores and offline exhibitions.
A Strategic Analysis of Brands and Market Trends in China
Market Intelligence Analysis Report by Farfetch China Intelligence Team
2023 March Industry Insights & Best Practices
In March, top luxury brands focused on the following key themes: The 2023 Weibo Night and Luxury Brand Executives Visiting China.
2023 February Industry Insights & Best Practices
In February, top luxury brands focused on the following key themes: 2023 Spring Collections and Cross-industry Co-creation.
2023 January Industry Insights & Best Practices
In January, top luxury brands focused on the following key themes: Chinese New Year WeChat red packet and fashion shows & pop-up stores for new collections.