INDUSTRY BEST PRACTICES
2024 March Industry Insights & Best Practices
In March, top luxury brands are investing more than ever on brand storytelling in China, maximizing offline experiences accompany by digital amplification.
2024 February Industry Insights & Best Practices
In February, top luxury brands focused on the following key theme: deepen cultural relevancy during Chinese New Year.
2024 January Industry Insights & Best Practices
In January, top luxury brands focused on the following key theme: How Luxury Brands Celebrate Chinese New Year (CNY)
Unlocking the Secret to Tourism Spending: Strategies to Capture the Attention of Chinese Travelers
This report focuses on “How to win Chinese travelers”.
2023 December Industry Insights & Best Practices
In December, top luxury brands focused on the following key themes: Unwavering Popularity of Skiing, and Luxury Brands Embrace the Christmas Season.
2023 November Industry Insights & Best Practices
In November, top luxury brands focused on the following key themes: Luxury Brands Initiatives During Double 11 Shopping Extravaganza (D11), and Luxury Brands Shine at the China International Import Expo (CIIE).
2023 October Industry Insights & Best Practices
In October, top luxury brands focused on the following key themes: Luxury Brands Q3 Performance and Highlights, and Luxury Brands Ongoing Commitment to Empowering Sustainable Fashion.
Emerging Patterns and Market Dynamics in the Luxury Jewelry & Watch Category in China
This report focuses on the thriving segment of luxury jewelry and watches, delving into industry, consumers, and brands.
2023 September Industry Insights & Best Practices
In September, top luxury brands focused on the following key themes: Mid-Autumn and National Day Festivals Ignited Spending Spree, and Luxury Brands Customized Designs for Concerts.
2023 August Industry Insights & Best Practices
In August, top luxury brands focused on the following key themes: Leveraging E-commerce platforms to craft captivating Qixi (Chinese Valentine’s Day) Stories, Luxury brands launch co-branded afternoon teas with high-end hotels and Maillard Style takes the spotlight.